CREATIVITY

Easter egg: Coffee World Giveaway Old and New

FOCUS

Just for fun

TEAM

Magali Secilio

TIMELINE

2024

PRODUCT

Fictional giveaway modal

What is this about?

I love video games, and one of the titles that has captivated my attention over the past year and a half is *Alan Wake 2*, developed by Remedy Entertainment.


*Alan Wake 2* is a horror story about a writer who experiences such severe creative block that he accidentally creates an evil doppelganger of himself, which continuously sabotages his work. However, this project isn’t about Alan; it's about Coffee World, a fictitious coffee-themed amusement park owned by Finnish brothers Ilmo and Jaakko Koskela.


To help me overcome my own creative slump, I created a fake Windows 98 giveaway pop-up and then redesigned it to have a more modern look, as if it were commissioned by Ilmo Koskela himself!